Breakneck change, but keep basics at the core

Our profession is getting increasingly sophisticated, spurred on by fast-paced technology and a desire to keep up with our colleagues.
I worry about losing sight of the importance of keeping basics at the core of what we do best, or should be doing best. Using sound judgment in our counseling, having the ability to write [...]

“Unmediated” media

Online social media is an interesting phenomenon. Many companies working outside of the information technology arena are still having a hard time getting their arms around it.
One way that may help is to think of this as a space where a company can tell its own stories, in its own voices, unfiltered by the [...]

Chief Communications Officers… and Wikipedia

You know, over the past nine months or so, I’ve become fairly impressed with Wikipedia. A year ago, it seemed so far from useful that I held out little hope. But in the interim it has grown and matured in fine fashion. Today, for me, it is generally more useful than Google [...]